My Grandfather David left me a valuable gift his core values. It is his legacy and those values that guide the way I try to live my life and operate David Von. Like a lot of grandchildren I wish I could go back and ask him just a few more questions and thank him for the wisdom he gave me. I made David Von in honor of my grandfathers legacy. My Grandfather was in the jewelry business for over 50 years. He believed in customer service, true value, and hard work which is what set the foundation for how David Von operates today.We believe that jewelry should not be marked up 8-10x the actual cost. Our goal is to make luxury accessible to everyone! So we have built relationships with the best manufacturers and sell directly to you. Same quality & craftmanship but half the price.Something my grandfather would be proud of.