Traditional 10x markups are not cool. Selling direct and passing the savings to you is.
We believe that jewelry should not be marked up 8-10x the actual cost. Our goal is to make luxury accessible to everyone! So we have built relationships with the best manufacturers and sell directly to you. Same quality & craftmanship but half the price.
All of our Diamonds are Natural and ethically sourced.
Made In California
Hand crafted in downtown Los Angeles.